Students applying to best management colleges of India should also be aware about the kind of MBA they choose. Their options include many conventional and some contemporary choices like Media Management. Master of Business Administration in Media Management is one of the top selected courses by students in India after, traditional choices like Finance, HR and Marketing. MBA in Media Management provides you the required skills, knowledge and a technique used in Media management and is offered by many of the top MBA colleges in India. It gives you a platform to understand the ever growing media industry, whether is it Indian film industry or Hollywood, TV industry or Online media industry or a print media industry, MBA in Media Management gives you an insight into all media industry and sharpens you to manage them.
To be more specific, MBA in Media Management teaches you the business of media. You learn how to generate revenue from the TV channel, from a film, from a TV commercial, from a radio jingle or from a print advertisement. In addition, a management degree or diploma in media management prepares you for a flexible and lucrative career in the media industry. MBA Media Management offers you an opportunity to learn process of making media products and principles of business management as well. This course also helps you to specialize in handling business media as a manager and a freelancer.
What Subjects are usually taught as a part of Media Management in top MBA colleges in India?
In Indian Universities, MBA in Media Management is divided into four semesters. Here are the semester wise subjects you will be learning during your MBA in Media Management under Indian Universities:
SEMESTER – 1 (First Semester)
Principles & Practices of Management
Accounting for Management
Communication & Soft Sills
Seminar on Executive Communication
Workshop on Computers for Management
SEMESTER – 2 (Second Semester)
Production and Operations Management
Workshop on Research Methodology
Workshop on Information Technology
SEMESTER – 3 (Third Semester)
Applied Operations Research
Corporate Legal Environment
Seminar on Management Information Systems
SEMESTER – 4 (Final Semester)
Project Evaluation & Implementation
Final Research Project & Viva—Voice
Careers in Media Management:
With the making of Oscar winning films, Indian films industry is getting a worldwide prominence. In addition Indian media industry has seen a quantum jump in TV news channels, private FM stations, online media portals and publications, with a result, the need for media management professionals has also emerged. Media Management has become a flesh and blood of almost every media organisations, be it the film production, television production, satellite TV channel operation, cable TV operation, online media operation or a print media operation. Right from the pre-production, production, post-production to the distribution and marketing, media management is has become a very important part and in order to manage business enterprises, producers and production houses are always looking out for media management professionals.
After getting your MBA in Media Management, you stand good chance in working with big production houses in India and abroad as the Manager, CEO, etc. In addition, you can also work with TV channels as Channel Heads, Head of Corporate Communication, Vice President Marketing and Communication and similarly in various publications, online media and radio stations, you can work on different managerial positions. MBA in Media Management assures you one of the lucrative and satisfied job and a lot of growth in the big media industry.