Choosing an MBA specialization can be as difficult and confusing as the decision to choose a career against the backdrop of rapidly changing scenario. As MBA progaramme is directly related to business activity. According to the specialists, the focused subjects, i.e. specialization in different areas, besides offering the coveted MBA tag, give a thrust to one’s career. That one’s professional background can be of great help to give an impetus to one’s career growth can be gauged from the fact that demand for industry-focused individuals is always on the rise. Persons with an MBA with specialization in specific fields are always in demand.
The single most popular specialization amongst MBA graduates in India; Marketing is a hard-core front-end job. Marketing specialization is very dynamic and competitive and requires excellent communication skills, resource mobilization skills and underlying zeal to excel and make it to the top level positions in the field of sales and marketing. Usually a company assigns the trainee a Brand where they are supposed to assist the Brand Manager for a certain period. Thereafter, they are designated as a Brand Executive who takes care of that brand. Their duties are subordinate to those of a Group Product Manager or Marketing Manager whom they in turn have to report to.
An MBA in Finance is full of options, as it offers a variety of subjects like Corporate Finance, Costing, Budgeting, International Finance, Working Capital Management, Investments and Securities, etc. As financial liberalization is increasing at a fast pace, a wide array and wide variety of jobs are available for an MBA in Finance. One can opt for varies options of working as a Securities Analysts or of working with a brokerage firm and dealing in buying and selling securities.
Human Resource Management
A specialization in Human Resource or Personnel is thought to be a very fine option, given the duties it encompasses. An MBA with this specialization is supposed to look after the whole range of activities related to all the employees. On a broader and wider scale, the Human Resource Management area can be seen as comprising and consisting three areas:
a) Plant Personnel
b) Corporate Personnel
c) Human Resource Development
Human Resources (Personnel) specialization helps one scale the ladder of promotion in about a decade and one can reach the top managerial position.
Operations management requires an eye for minutest details, excellent negotiation skills, and general idea about manufacturing, sales, and distribution channels of the company. Depending on the type of organization, an MBA in Operations might be responsible for a few activities or regions in the initial stages and consequently, for handling broader areas.
Entrepreneurship management teaches students how to set up businesses from scratch and manage them efficiently and effectively. It strives to raise the entrepreneurial abilities and efforts that prevent development initiative and expected utilization and value addition of resources.
This specialization in MBA gives one an idea of the opportunities that business arena has in store. Business Schools are always looking for all-new specializations that can be attractive and highly paying.